There has never been more data, more platforms, more deal flow software, more AI underwriting tools, or more market alerts hitting your inbox than there are right now. And yet, ask any commercial real estate investor what they actually closed in the last twelve months and almost every one of them tells you the same thing. It has never been harder to find a deal that pencils.
What Does a Commercial Real Estate Broker Actually Do? A Broker’s Honest Answer
On a recent Inner Circle mastermind call, I asked our members to step back and figure out where their real edge is. Almost every one of them landed on the same weak spot, and it wasn't financing or underwriting or finding the money.
It was brokers. Specifically: how do I build relationships with brokers so the good deals actually come to me first?