CREI Weekly Update: March 1st, 2021
The Commercial Real Estate Investor Weekly Update (or the CREI Weekly Update if you’re not up for a mouthful) is the first commercial real estate news show bringing you the biggest news stories and market trends from around the country. Each week, we cover the Nashville market, which markets should be on your watchlist, office / retail / industrial / and multifamily updates, and a wildcard on a topic or trend we feel is worth sharing.
Tune in Mondays at 5:30pm CST to ask your questions live!
Articles Mentioned:
○ https://www.bizjournals.com/nashville/news/2021/02/08/cre-data.html
○ https://www.nashvillepost.com/business/development/article/21146225/record-set-in-germantown-home-sale
○ https://www.wkrn.com/news/nashville-2021/primary-work-completed-on-fifth-and-broadway-project-in-downtown-nashville/
○ https://www.researchtriangle.org/news/raleigh-durham-overtakes-austin-as-the-hottest-real-estate-area/
○ https://digiday.com/marketing/businesses-mull-blending-residential-units-with-office-real-estate/
○ https://www.cpexecutive.com/post/cbre-backs-industrious-in-200m-flex-office-deal/
○ https://www.bisnow.com/boston/news/retail/once-part-of-simons-massive-portfolio-shopping-centers-see-dramatic-valuation-drops-107857
○ https://www.cnbc.com/2021/02/26/retailers-sign-more-short-term-leases-in-a-risky-bet-for-mall-owners.html
○ https://www.bisnow.com/national/news/retail/the-pandemic-has-shown-rural-retail-resilience-107823
○ https://www.cpexecutive.com/post/top-10-markets-for-industrial-transactions-in-2020/
○ https://www.cpexecutive.com/post/net-lease-market-rises-to-60b-in-sales/
○ https://www.bisnow.com/chicago/news/multifamily/institutional-investors-stand-ready-to-pour-equity-into-mid-market-multifamily-107868
○ https://www.multifamilybiz.com/news/9588/multifamily_housing_construction_starts_kickoff_20…
○ https://www.bisnow.com/houston/news/economy/the-bill-will-come-due-can-texas-support-its-massive-growth-107881
If your goal is to buy enough single-family rentals to eventually quit your job, you may be chasing a strategy that was never designed to get you there.
In this week's episode, I break down what I call the W-2 Paradox—why your paycheck is actually one of the most valuable tools for building wealth, why trying to replace it too early can slow your investing down, and why so many residential investors eventually hit a ceiling.
Bob spent 13 years as an electrician and quietly built a 75-door residential portfolio on the side. Then his first daughter was born, the tenant calls at night burned him out, and he decided to make the jump to commercial.
A year after he joined the CRE Accelerator, Bob closed on an 8,000 square foot flex industrial building in Lansing, Michigan. He paid $200,000 for it. And he found it on Facebook Marketplace.
Self storage is one of the best asset classes out there, but most investors leave the biggest gains on the table. They buy a facility, raise rents, run it a little better, and call it a day.
That works. It just doesn’t get you to a 5x return. The real money is in adding units. In this episode I sit down with Jamie from Storage Designer to walk through a 105-unit facility we bought in Madison, just outside Nashville, for about $1.7M. It came with extra land, truck parking, and a couple of vacant lots already graded and ready to go. We pull up real CAD designs and work through three different layouts live, weighing unit count against truck access, customer experience, and code. Then we run the numbers.
Most commercial real estate investors are fishing the same picked-over pool on Crexi and LoopNet, then wondering why nothing pencils. The best deals never get there. In this episode I'm breaking down the three channels off-market CRE deals actually live in, why brokers preview the good ones to a small list of buyers before any listing site sees them, and a real deal from inside the CRE Accelerator: a $1.5M off-market RV park that's projected to be worth over $5M after a turnaround. The seller never listed it. No broker ever marketed it.
A member of ours found it through direct outreach to the owner. If you're an active investor who keeps losing bids on listed deals or feels like everything you see is already overpriced, this one's for you.
In February 2019, I wired $575,000 to a title company and closed on my first commercial property. A former community bank in a Nashville suburb that two different buyers had already walked away from. For the next year, I questioned whether I'd just made the biggest mistake of my life.
Most investors hear "1031 exchange" and immediately think the same thing:
Avoid capital gains taxes.
And while that's true, it's also why so many investors use the strategy incorrectly.
A 1031 exchange is one of the most powerful wealth-building tools in real estate, but it should be part of a long-term portfolio strategy, not a last-minute reaction when you're getting ready to sell a property.
Before most investors ever make an offer, they convince themselves there are no deals left.
The market is too competitive.
Prices are too high.
Everything worth buying is already gone.
So in this Office Hours session, I decided to test that theory.
Ray Smith built a portfolio of 100 single-family rentals paying him 35% a year. He's a year and a half into a three-year plan to sell every single one.
This conversation is the most honest take I've heard on what it actually costs a residential investor to make the jump into commercial.
Chris Thorndike bought a rundown $400K warehouse in Gainesville, Florida and converted it into six micro retail suites. Over 120 people applied to rent the six spaces. It has not had a single vacancy in two and a half years. Most investors would have moved on and gone hunting for the next deal. Chris almost did too. Then he looked a little closer at what he already owned.
Most high earners don’t have an income problem.
They have a tax problem.
And commercial real estate investors play by a completely different set of rules.
In this week’s Office Hours, I break down one of the most powerful tax strategies in real estate: cost segregation. Not the surface-level version people throw around online, but how it actually works in practice and why investors use it to create massive first-year tax savings.

